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BUS 255 - Introduction to Marketing

Overview

IBISWorld offers web-based, “off-the-shelf” research reports on thousands of global industries. Through Redeemer University, you now have access to a large selection of IBISWorld reports for Canada and the US. IBISWorld analysts use official and publically-available sources as well as industry contacts, industry associations, non-public sources, proprietary in-house data and statistical modeling as they write their industry reports. These reports are updated 1-4 times per year depending on the industry and changes that have recently taken place in that industry.  For tips about using IBISWorld, please click here.

IBISWorld Homepage

IBISWorld Homepage

Peter Turkstra Library,  Redeemer University , 777 Garner Road East, Ancaster, ON, L9K 1J4, Canada
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