Ice Cream Social by Brad EdmondsonCall Number: eBook
ISBN: 9781306153874
Publication Date: 2014-02-24
Ben & Jerry's has always been committed to an insanely ambitious three-part mission: making the world s best ice cream, supporting progressive causes, and sharing the company s success with all stakeholders: employees, suppliers, distributors, customers, cows, everybody. But it hasn't been easy. This is the first book to tell the full, inside story of the inspiring rise, tragic mistakes, devastating fall, determined recovery, and ongoing renewal of one of the most iconic mission-driven companies in the world.